We’ll focus on the concept combo of fun and development.

From the prior list, here’s what we have. We need to flesh out some more headlines with this strategy in mind.

It may look like a dance DVD. But it’s a confidence booster in disguise.

It is a fun dance DVD. It’s also an investment in your child’s emotional development.

Your child thinks it’s a great dvd.

This is a good position but needs some finessing.

Foster your child’s self esteem by nurturing her potential and desires in a fun way